4 Likely Reasons Your Home Isn't Selling

4 Likely Reasons Your Home Isn’t Selling

1 minute, 51 seconds Read

When selling a property, it’s crucial to get the right photos. Buyers will pass over photos that don’t look professional. Make sure that you have a professional take the photos. Using the wrong lighting or not using the right camera can negatively affect the photos. Getting professional shots is one of the best investments you can make to sell your property. Photos out of focus or too dark can turn off potential buyers. There are some other reasons your property may not be selling.

Unprofessional photos:

While many real estate agents may want to save money and take photos on their phones, this approach is not recommended. Moreover, unprofessional photos can hurt the brand image of a real estate agent. A real estate agent’s photos are crucial to get a good first impression and retain customers. Unprofessional photos can also slow the sale process. Typically, these properties are over-customized and have a much bigger footprint than comparable properties in the area.

Price reductions:

Price reductions are a common marketing strategy, but price reductions can also be the reasons your property is not selling. Sometimes, a property is overpriced compared to its comparable properties in the neighborhood. The home may need several price reductions before it sells for its true value. You should also consider the type of competition you have in the area. If there are several overpriced homes in the neighborhood, your home may need a larger reduction.


Over-pricing your property may be one of the main reasons it isn’t selling. This mistake can lead to low-ball offers and a long time on the market. It’s estimated that there are 554,000 homes on the market right now. This indicates that over-pricing is a major problem in the real estate market, and many homes that should be selling are lingering.

Unconventional design:

It might be difficult to sell if your property has an unusual design, location, or quirky features. For example, if you have a home with two living rooms, you may not see as much traffic as a home with only one. This may also affect the price of your property. In this case, you may need to spend more time marketing and advertising your property.